Chris Carder and his partners built Thindata 1:1 to be a North American leader in multi-channel database-driven marketing automation technologies, email marketing and strategic solutions. Chris serves as the President of Thindata 1:1 which is a key component of Transcontinental's innovative Marketing Communications Sector. He leads Thindata 1:1's success at bringing marketing solutions to top tier brands including: Aeroplan, Air Canada, Bell Canada, CBC, Canadian Blood Services, Scotiabank, HBC, M&M Meat Shops and Shoppers Drug Mart.

Chris’ passion for leadership has seen him honoured with several awards, most recently, the Toronto Business Development Centre’s Excellence in Innovation Award. Chris also champions positive social change: He has contributed to the growth of the White Ribbon Campaign's as its Board Co-Chair – helping that organization grow to more than 60 countries and achieve international recognition from the United Nations. He is also a member of the Honourary Board of the ’40 Oaks’ Development Project in Regent Park.