Sabrina is an international marketer, sales leader, and integrated communications specialist. She began her career in marketing in 1995 in brand management at Procter & Gamble Italy, working on laundry and cosmetic brands. In 2001, Sabrina entered the Interactive world as Marketing Manager at the search engine ask.co.uk. She then combined her Internet & CPG Marketing skills as Global Internet and Integrated Communications Director at Reckitt Benckiser, a leading global consumer goods and healthcare company based in London.

Sabrina joined Google EMEA in 2006 to set up the UK Consumer Products and Healthcare sales team. She returned to Canada in 2007 to work with a wider range of customers spanning from CPG to Finance to Media and Entertainment. In 2009 Sabrina built the Canadian Agency Relations strategy and team. This team works with large media and creative agencies to help them make the most out of their relationship with Google.

Sabrina is Italian-Canadian-British and went to school at Wilfred Laurier University, Canada and the University of Pavia, Italy. Outside of work, Sabrina is actively involved in the non-profit arena and dabbles in writing. She has published on various topics from profile pieces to Canada and Globalization.